To take or not take the Vaccine? Cognitive dissonance at play
Do you take the Covid 19 vaccine or do you not? How is cognitive dissonance at play in this critical decision making. Read the blog to know
Who is the weakest link in your Business?
Who do you think is the weakest link that can come between Business and customer retention? In this blog, a real life experience is studied
Is premium pricing for larger quantity a pricing tactic?
Can you as a consumer be influenced to make a buying decision without you knowing that you were being gamed? Read this blog to know more