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Save 31% if you’re a coffee drinker by understanding this pricing tactic
Are you a coffee drinker? Read this article to understand a pricing tactic and save 31% of your coffee budget
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Psychology behind marketing: Why do you spend money?
In this article, we dive into how we are tricked into buying products by marketers. Techniques such as FOMO, Scarcity principle, etc are discussed
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How to handle conflict of interest between labs vs patients
This blog discusses a real life situation of conflict of interest during covid and the different solutions on handling conflicts of interest at a policy level as well as from a behavioural economics standpoint